Phorm still not listening
22nd April 2008 by David North
Phorm are still putting their fingers in their and singing “la la la la la” when anyone mentions that their advertising shouldn’t be based on an opt out even when it’s the information commissioner.
Security companies have now jumped into the fray saying that the infamous Phorm cookie will be seen as Adware and blocked by default which means Phorm’s initial user base will be cut somewhat.
The main issue for me now is still the interception of data but as the ICO has passed the buck to the Home Office I can’t see a quick resolution. This one could run for some time yet!
