Twitter chance to go mainstream

I’ve discussed why I think certain social media apps hit the mainstream rather than staying on the side lines of digerati use.

The BBC dot.life blog has posted about how Twitter seems to have become the flavour of the month in the media at the moment. However the same opinion as mine seems to be through this post - that Twitter just isn’t going to appeal to your common or garden user. 

Also there is an additional argument that the Twitter business model isn’t going to stand up long term. I have to say I can’t quite see how it’s lasted so long now I think about it. Advertising clearly isn’t in the equation so where are they getting the cash from? Let me know if I’ve missed something!

I hate to say it but it looks very reminiscent of some of the online companies at the end of the dot com boom. Money is getting tighter at the moment so make sure you have a cast iron business plan or your bubble is going to burst!

So Twitter’s time is now - will they take advantage of the current higher profile and can they get the money in to keep it going?

The post also mentions Ning - a social media site that allows you to create your own social networks. Looks interesting might have to delve deeper. Anyone got any experience of Ning?